Ross had hoped that The process of selecting and securing a partner, whether for conceiving and rearing children, or for enhancing one’s socioeconomic standing, or for attempting motel-room acrobatics, or merely for finding companionship in a cold and lonely universe, is as consequential as it can be inefficient or irresolute.Lives hang in the balance, and yet we have typically relied for our choices on happenstance—offhand referrals, late nights at the office, or the dream of meeting cute.Each client paid five dollars and answered more than a hundred multiple-choice questions. (A previous installment had been about a singles bar—Maxwell’s Plum, on the Upper East Side, one of the first that so-called “respectable” single women could patronize on their own.) She had planned to interview Altfest, but he was out of the office, and she ended up talking to Ross.One section asked subjects to choose from a list of “dislikes”: “1. The batteries died on her tape recorder, so they made a date to finish the interview later that week, which turned into dinner for two.
transferred the answers onto a computer punch card and fed the card into an I. In the beginning, was restricted to the Upper East Side, an early sexual-revolution testing ground.Online dating sites, whatever their more mercenary motives, draw on the premise that there has got to be a better way.They approach the primeval mystery of human attraction with a systematic and almost Promethean hand.The criteria for compatibility had little to do with mutual affection or a shared enthusiasm for spicy food and Fleetwood Mac.Happiness, self-fulfillment, “me time,” a woman’s needs: these didn’t rate.